Products: Rich Media - PointRoll
Komli has partnered exclusively with PointRoll, the leading rich media provider in the US & the largest rich media company in the world to bring their cutting edge rich media solutions to India. Komli's ad network now has the power to carry some of the best innovations possible on the web & a number of rich ad formats never seen in India before.
PointRoll's ad formats yield a 116 percent click-through rate lift over standard banner ads and an industry-leading average of 14 seconds of time spent with the brand in 2008 (both data points are for the US). By affording users a rich media brand experience on their terms anywhere online, PointRoll's formats not only appeal to brand-conscious advertisers but also tell the story of ROI maximized.
Click here to view a showcase of PointRoll's ad formats.
With the Technology Vertical from Komli, we now have an exclusive opportunity to reach out to a fragmented audience online - the tech-savvy youth interested in new mobile phones. The Sony Ericsson online campaign focuses on quality web sites to reach out to such audiences and we hope to engage them and strengthen brand recall. 