Products: Ad Planner - ViziSense MediaMix
ViziSense MediaMix is India's first online media planning tool that helps media planners and marketers identify the optimal mix of websites to attract the relevant target audience for online campaigns.
ViziSense MediaMix has been developed with the aim of delivering accurate and reliable India-specific Web statistics for media planners, media buyers, and marketers. The easy-to-use MediaMix user interface can filter through thousands of websites and identify those that a selected target audience is most likely to visit.
As a publisher, ViziSense gives me critical information about my site audience that is incredibly useful to my sales team and me, since it allows us to reach more relevant advertisers and vice versa. This is an extremely useful tool. 