Komli Media and PointRoll Form Exclusive Rich Media Partnership for India
Indian advertisers and publishers can now engage audiences with rich media formats from the leading rich media provider in the US

Mumbai, India, December 10th, 2008: Komli Media (www.komli.com), India's leading digital advertising and technology company and PointRoll (www.pointroll.com), a wholly-owned subsidiary of Gannett Co., Inc. (NYSE: GCI) and the leading provider of rich media advertising, today announced a two-year strategic alliance for the Indian market. Under the terms of the agreement, Komli Media will exclusively deliver PointRoll's rich media technologies in India, making rich media ads accessible to Indian advertisers and publishers.

Through the Komli and PointRoll rich media partnership, Indian advertisers will now be able to deliver dynamic and interactive creative that improves an ad's effectiveness, increasing branding and conversion opportunities while also providing publishers with a more engaging platform.

In the rapidly growing Indian Internet advertising market, advertisers are eager to tap into the benefits of providing rich media ad content to promote their brands and engage customers. In addition, publishers are now looking at ways to increase ad revenues through unique and engaging rich media formats while keeping users on their sites.

Amar Goel, CEO & Founder, Komli said, "Komli Media is India's leader in developing and bringing innovative technologies for online advertising and PointRoll is the world leader in rich media. We're excited to partner with the best company in the rich media space and are looking forward to expanding our advertising solutions to include several new types of rich media formats. More importantly, this relationship provides our advertisers the tools to better market themselves and create opportunities for publishers to further monetize their inventory."

Advertisers will also have access to in-depth reporting and analytics capabilities that accompany the PointRoll platform, allowing for a significantly enhanced understanding of how consumers are engaging with their brands. PointRoll is the leading provider of rich media services in the US. PointRoll serves more than 70 billion rich media impressions each year and works with two-thirds of Fortune 500 companies.

"We are excited to enter into the Indian market by partnering with the leading ad network, Komli Media" said Jason Tafler, CEO, PointRoll. "PointRoll's advanced advertising formats have incredible reach and enable unlimited creativity. We are excited to team with Komli to continue breaking down barriers that have until now prevented marketers in India from creating highly interactive, engaging rich media campaigns."

To view examples of PointRoll's rich media solutions, please visit: http://www.pointroll.com/showcase.html.

Effective immediately, publishers and advertisers who wish to use rich media can contact Komli Media at contact@komli.com.

PointRoll, a wholly-owned subsidiary of Gannett Co., Inc. (NYSE: GCI), is the world's leading online advertising rich media provider. PointRoll's superior rich media technologies and services enable brand marketers to connect with consumers by creating interactive online environments. Providing interactive features such as streaming video, polling, instant e-mail and data collection, PointRoll delivers measurable online advertising campaign results. PointRoll serves more than 70 billion rich media impressions each year – and serves two-thirds of the Fortune 500 brands. For more information, please visit http://www.pointroll.com.

Komli Media is a digital advertising and technology company enabling marketers to reach and acquire their audiences and publishers to maximize their revenues. Komli Media powers India's only ad network platform with solutions across lead acquisition, targeting, rich media and measurement. Headquartered in Mumbai, with an engineering centre in Pune, Komli Media is also located in Delhi (India) and New York (US). For more information log on to http://www.komli.com.

If you have any questions please email press@komli.com or visit Komli at http://www.komli.com. You can also reach Komli at +91 22 26613185 (Mumbai Office) or +1 (650) 641 2745 (New York Office).